Traditional newsletter marketing campaigns are costly: writing, printing, and mailing services add up. And you are never certain that the mailed newsletter is opened and benefits your organization.
e-Newsletters is an electronic "push-pull" marketing strategy to complement an organization's web presence. E-Newsletters allow you to proactively outreach to your target constituencies on a regular basis to enrich and deepen your relationship as well as keep your community abreast of new services and recent developments at your organization. E-Newsletters provide information in a targeted way and link users back to your website, thereby helping to increase usage.
NorthPoint Domain offers three types of e-Newsletter services:
Some of the features included in the e-Newsletter services include: